ENERGY efficiency has been a by-word of environmentalists and Malaysian politicians for a while now, though effective promotion has taken a long time. The government is strongly advocating the switch to energy-saving appliances and overall 'green' lifestyles.
Malaysians are slowly coming to terms with the fact that energy cost will increase and adopting energy efficiency must become a way of life and not just a different way of doing things. But is this new idea too slow in taking hold?